The road to success is always under construction
AXA PPP
Brief: A working document was required by AXA PPP healthcare which would provide a specific offer to Sage software users. Confirmation that AXA PPP and Sage were working together to guarantee savings direct to the target audience needed to be relayed whilst offering the full range of insurance services available.
Brief: A working document was required by AXA PPP healthcare which would provide a specific offer to Sage software users. Confirmation that AXA PPP and Sage were working together to guarantee savings direct to the target audience needed to be relayed whilst offering the full range of insurance services available.
Solution: A specialist document was created that merged and maintained both brands whist remaining within the AXA PPP corporate guidelines. There was strong creative response using die-cut and graphics, and a clear call to action was produced to generate fax, email and telephone response. The design was well received and as a result was then developed into an HTML document as part of an
email campaign.
